Direct marketing is one of the most effective tools for spreading a message or making sales. Before you start paying for direct marketing services, though, it’s wise to understand what they are and how you can put them to use. Here are four basic aspects of direct marketing every business should understand. What Is Direct Marketing? One way to understand the direct approach to marketing is to think about what it isn’t.…
Read More »Every office building can use a quality copy machine – even in today’s digital world. Learn as much as possible about buying the right machinery and taking care of the copy machines you have. Follow these tips to handle your copy machine needs effectively. Think about the office building you run and how copy machines come into play Start by assessing your office building so you can create a strategy for how you use copy machines.…
Read More »It’s easy to assume that new is always better, especially when it comes to office equipment. However, in some instances, purchasing used equipment is the better option. If your office is in need of a copier machine, learn more about why purchasing a used unit might make the most sense. 1. Compatibility Concerns Copier systems are designed to work in conjunction with other equipment, such as computers, scanners, and other information-collecting devices.…
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